BUILDGIN
01 Guides
Run your own audit in one afternoon
Five measurements, in the order we take them. None needs a specialist and none needs access to your server.
Open your home page on a phone using mobile data, not office wifi. Count the seconds until you can read the main heading. Over three seconds is a problem, over eight is an emergency.
Search for site:yourdomain.in in Google. The result count is how much of your business is visible. If a company with 300 products shows 6 pages, the catalogue is invisible.
Search the way a buyer would: material, grade, city. Note where you appear, and who appears above you. Do this for five products, not one.
Submit your own form from a personal address on mobile data. Check the inbox, then the spam folder, then ask the person who should have received it. Repeat from a second provider.
On a phone, try to scroll sideways on each page. If anything moves horizontally, the layout is broken. Then try to tap the phone number. If nothing happens, it is an image.
Take the readings again in three months. The value is in the trend, not the snapshot. A page that took four seconds in January and seven in April is telling you something a one time test never could.