BUILDGIN
Request an audit

Buildgin / Questions

Twelve questions, answered plainly.

These are the things owners actually ask, in roughly the order they ask them. If yours isn’t here, the answer is probably that it depends on the audit, and we’d rather say so than guess.

Is this a template?

No. Every site is drawn from its own audit and built for the business it belongs to. We don’t resell a layout across clients.

Does our current site go down during the rebuild?

Your existing site stays live until the new one is ready. The switch happens in a single step, scheduled outside your working hours.

How long does it take?

An audit takes five working days. A rebuild runs four to six weeks from the day you approve the findings.

Who writes the content?

We draft it from the audit, your existing material, and one call with whoever knows the products best. You approve every line before it goes live.

Can we take the audit without the rebuild?

Yes. The findings are yours to keep and to act on with any vendor you choose. That’s the arrangement rather than a concession.

Do you invoice with GST?

Yes. Invoices are raised against your registered entity with GST applied, so the spend goes through your books the same way any other vendor does.

Our enquiries come through IndiaMART and WhatsApp. Why does the website matter?

A marketplace listing puts you in a row of competitors sorted by whoever paid more, and the platform owns the buyer relationship. Your own site is the only place a buyer sees your range without an alternative beside it. Most buyers check both.

What happens after launch?

The maintain tier covers patching, updates and a monthly report. If you stop there, you receive the files, the accounts and a handover document.

What if our previous vendor won’t hand anything over?

It’s recoverable. The domain can be reclaimed through the registrar with proof of ownership, and the site content from archives. What can’t be recovered is analytics history, so ask for that first.

Will we lose our Google rankings in a rebuild?

Not if it’s done properly. Every existing URL gets a redirect to its new equivalent. Losing rankings in a rebuild is avoidable and it’s the vendor’s job to avoid it.

Do you work with businesses outside Gujarat?

Yes. The work is done remotely with one or two calls, and we’ve no preference about where a client is based in India.

What does it cost?

Pricing is settled after the audit, because quoting before measuring is guessing. Our writing on what websites cost in India sets out the bands honestly.

Will AI assistants like ChatGPT mention our business?

Only if there is text on your site for them to read. Assistants can’t read a scanned catalogue, a price list saved as an image, or a specification table exported as a picture. They quote pages that state specifics in plain text, including sizes, grades, certifications and the cities you serve. It is the same work that makes you findable on Google.

Do you do SEO as a separate service?

No, and we would be cautious about anyone selling it as a monthly retainer to a business in your position. Most of what moves search position for an established company is publishing what you already know as readable pages. That is part of the rebuild rather than an add on.

Can you guarantee first page on Google?

No. Nobody can, and a vendor who promises it is either guessing or planning to rank you for a phrase nobody searches. What we do is publish your range properly, fix what is measurably broken, and tell you what changed.

How many pages should our website have?

One per product or service you want found, plus the usual company pages. For a manufacturer with two hundred products, that means two hundred product pages. A single page listing everything can only rank for one thing.

Should we be on Google Maps as well?

Yes, and it is free. For a business with a physical location, the Google Business Profile listing often brings more calls than the website does. Most listings we see are about a third complete.

Our website is fine on desktop. Does mobile really matter?

Your buyers are on phones, and Google ranks using the mobile version of your site rather than the desktop one. A site that scores well on desktop and badly on mobile is a site with a problem, and desktop score is close to irrelevant.

Do we need the site in Hindi or a regional language?

Sometimes. It depends on who buys from you. If you sell to procurement teams, engineers or exporters, they work in English all day and a second language adds maintenance without reaching anyone new. If you sell to small traders or directly to farmers, it can be worth it. Translate widgets are not the answer either way.

What happens to our existing URLs if you rebuild?

Every one of them gets redirected to its new equivalent, so the search position you have built up carries across. Losing rankings during a rebuild is avoidable, and avoiding it is the vendor’s job.

Anything else, ask on the call.

Request an audit